Cold Calling for Logistics and Freight Companies

Switchstack's cold calling for logistics companies gives freight brokers, 3PLs, carriers and warehouses a dedicated caller who phones shippers, finds the ones with freight or storage you can handle and books meetings with your sales team. A full-time caller costs $2,199 to $3,099 a month, set by the country your caller works from. There's no setup fee and no charge per meeting, and calls start in about 2 weeks.

Getting quote requests from your website as well? A caller can phone those first, while the lead is still shopping around. See inbound lead follow-up.

• Freight brokers building a book of direct shippers
• Trucking companies and carriers that want direct freight, not just load boards
• 3PLs, warehouses and fulfillment centers with space to fill
• Freight forwarders and customs brokers working with importers and exporters

It fits best when you know the lanes, regions or industries you handle well and someone on your team can take the meetings. If you're not sure yet, start with a few weeks of calls into one industry on one lane.

Who your caller phones, and who decides there, depends on what you sell:

Whoever answers usually knows who books the freight. Your caller asks, writes down the name, and asks for that person by name on the next call.

Before calls start, we write down with you what a qualified meeting is, using four checks:

Your caller doesn't quote rates or book loads. They write down the modes, lanes, volumes, current provider and timing, and hand the meeting to your broker or salesperson with those notes.

Most shippers already have carriers, brokers or a warehouse they use. They make room for a new one when something changes, so your caller listens for these moments:

• Late pickups, missed deliveries or damaged freight on a lane
• A rate review, a contract renewal or an annual bid coming up
• A new product line, customer or region that brings new lanes
• A new plant, store or distribution center
• A busy season ahead, when their current capacity runs short

When there's no opening yet, your caller asks when they next review providers and calls back before then. Asking for one trial load or one lane is often easier to say yes to than a whole account.

Cold calling for logistics companies is part of We Call for You, our done-for-you service. It includes:

• A dedicated caller working only on your campaign
• Call script written and tested with you
• Daily management and quality checks by our team
• Meetings booked straight onto your calendar
• A recording of every call
• Weekly report: calls made, conversations, meetings booked

Your part is small: tell us the freight, lanes and regions you handle best, approve your caller and the script, take the meetings, and tell us which ones were a good fit.

Cold calling for logistics companies costs $2,199 to $3,099 a month per full-time caller, set by the country your caller works from. There's no setup fee and no charge per meeting or per load.

Launch offer: 20% off the first 2 months, so a caller starts from $1,759 a month. No code needed.

With a flat price per caller, your cost per meeting falls as your caller gets better at your market. Our guide to how many cold calls it takes to book a meeting shows what to expect in the first months.

1. A 30-minute call. What you move or store, the lanes and regions you run, and the shippers you serve best.
2. We agree on the list and the goal. Who to call, and what has to be true before a meeting counts as qualified.
3. You choose your caller. We test callers on role-play calls using your offer. You hear the recordings and approve one.
4. We write the script with you, including answers to "we're happy with our carriers" and "just send me your rates", and check your list against the local calling rules.
5. Calls start in about 2 weeks. Your caller works the shippers' business hours and books meetings straight onto your calendar.
6. We manage and improve. Daily quality checks, a recording of every call and a weekly report. We change one thing at a time, such as the opener or the ask, based on what the calls show.

Your caller works your shippers' business day, so the best country depends on where they are:

• Philippines · from $2,499 a month

  First choice for United States, Canada, Australia, New Zealand, Singapore, Japan. The biggest pool of experienced outsourced callers, with a neutral accent North American buyers are used to.

• India · from $2,199 a month

  First choice for United Arab Emirates, Saudi Arabia, Qatar. Our lowest price per caller, from one of the largest English-speaking workforces in the world.

• South Africa · from $2,899 a month

  First choice for United Kingdom, Ireland, Germany, Switzerland, Sweden, Norway, Denmark, Finland, Morocco, South Africa. English-first callers on European hours, just one or two hours ahead of London.

• Latin America · from $3,099 a month

  Bilingual English and Spanish callers working the same hours as your North American team.

Shippers are businesses, so most of your calls fall under the lighter business-to-business rules. A few things still matter:

• In the US, business numbers are outside the Do Not Call Registry, but a small shipper's personal mobile may be on it. Oklahoma and Maryland also limit most B2B sales calls to 8am to 8pm. See cold calling laws in the US and the rules by state.
• In Canada and Australia, calling hours apply to business calls too. See the guides for Canada and Australia.
• In the UK, sole traders can register with the TPS, so a B2B list needs screening against both the TPS and the CTPS. See cold calling laws in the UK.

We check your list against the local rules before calls start. Compare every market in cold calling laws by country. Would you rather manage the caller yourself? Hire a Caller puts a dedicated caller on your team from $1,499 a month.