# Lead Generation for Software Development Companies

Switchstack's lead generation for software development companies gives custom software, app development and outsourcing firms a dedicated caller who phones founders, CTOs and heads of product, finds the ones with a project to build or a team that's stretched, and books meetings with your sales lead or head of delivery. A full-time caller costs $2,199 to $3,099 a month, set by the country your caller works from. There's no setup fee and no charge per meeting, and calls start in about 2 weeks.

## Who it's for

- Custom software and app development agencies
- Offshore and nearshore development firms selling to the US, UK and Europe
- Dedicated team and staff augmentation providers
- Product studios that build first versions for startups

## Who decides

| Buyer | Who usually decides |
|---|---|
| Startups | The founder or CTO |
| Businesses outside tech | The owner, COO or IT manager |
| Software and tech companies | The CTO, VP of engineering or head of product |
| Large companies | An IT director, with procurement or vendor management |

## What counts as a qualified meeting

Agreed in writing before calls start: the size, industry, region and kind of project you do best; the founder, CTO or manager who owns the project or chooses the vendor; a real reason to talk (a project, a deadline, a stretched team or a vendor change in the next six months); and a meeting that actually happens. Your caller answers the usual offshore worries (past projects, time zones, code ownership) by booking the right person from your team, and never promises prices, dates or results.

## What you get

- A dedicated caller working only on your campaign
- Call script written and tested with you
- Daily management and quality checks by our team
- Meetings booked straight onto your calendar
- A recording of every call
- Weekly report: calls made, conversations, meetings booked

## Prices

One flat monthly price per full-time caller, set by the caller's country. No setup fee and no charge per meeting. Launch offer: every new client gets 20% off the first 2 months.

| Caller based in | Hire a Caller | We Call for You |
|---|---|---|
| Philippines | $1,799/month | $2,499/month |
| India | $1,499/month | $2,199/month |
| South Africa | $2,199/month | $2,899/month |
| Latin America | $2,399/month | $3,099/month |

Page: https://switchstack.io/software-development-lead-generation